Effective Pricing

TRANSFORM YOUR PRICING, TRANSFORM YOUR RESULTS

Effective Pricing Software

What is Effective Pricing?

Effective Pricing is a cutting-edge software designed specifically for accountants and bookkeepers to master value pricing. Unlike traditional hourly billing methods, it helps you to present clear, fixed prices that clients understand and value.

Using its psychology-backed framework, the software allows you to create customizable pricing options, making it easy for clients to see the value of each tier and choose what suits them best.

With Effective Pricing, you can build professional proposals, streamline pricing conversations, and gain confidence in charging what you’re worth, all while improving client satisfaction.

Whether you’re looking to reprice services or introduce tailored packages, Effective Pricing simplifies the process, enhances client communication, and boosts your firm’s profitability.

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THE TOOL FOR PROFIT GROWTH

What Effective Pricing Can Do for You

Here are just some of the ways that Effective Pricing can help accountants and bookkeepers like yourself to transform your firm: improving client satisfaction, serving your clients better, and leading at the cutting edge of the profession. Explore how this tool empowers you to achieve more in your practice:

Price Confidently

Present clients with clear, upfront pricing that reflects the value of your services, ensuring transparency and building trust in every engagement.

Higher Prices

Leverage strategies based on price psychology to highlight the value you provide, making higher fees more appealing and increasing client satisfaction.

Improve Clarity

Simplify client discussions with ready-made pricing models tailored for services like bookkeeping, tax returns, business advisory, and beyond.

Boost Efficiency

Save time and avoid confusion by specifying payment terms and generating seamless, professional proposals with ease.

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Your Video Guide to Success

Explore how to maximize the power of Effective Pricing with these popular videos. Packed with tips, strategies, and real-world applications, they’ll help you transform your pricing game.

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UNLOCK ENDLESS PRICING POSSIBILITIES

Cutting-Edge Features for Smarter Pricing

Effective Pricing offers a wealth of flexible features designed to help you price any service with confidence.

From pre-built pricing models to fully customizable options, the software adapts to your needs. Take a look at some of the key features of the software:

Price Any Service

Effective Pricing offers pre-built pricing models with suggested packages, questions, and options for services like bookkeeping or tax returns, all fully customizable. You can even build your own models, making it flexible enough to price any service confidently.

Engage Clients Directly

Use Effective Pricing in front of a client on any device with an internet connection, including tablets. Involving clients in the pricing process builds trust, helps them see value, and encourages them to choose higher-priced services with confidence.

Uncover Client Value

Creating a pricing model is easy with the Universal Question Builder. Customize questions to determine the scope of work, present options, and reflect client preferences. Clients get exactly what they value, while you secure a strong, value-based price.

Offer Flexible Choices

Effective Pricing supports menu pricing, allowing you to offer clients up to 5 packages. For example, offer a Bronze, Silver, and Gold package, giving clients the choice they love. You can also use hidden Lite or Super Premium options for flexibility, or stick to one tailored package - it’s all up to you.

Instant Professional Proposals

After pricing is agreed, the flexible Payment Plan enables you to agree the exact dates of the payments. You can then create beautiful, bespoke proposals or engagement letters using the templates provided, ready for signature.

Customise Every Detail

You can easily change the prices, the questions you ask the client, the services you offer, and the way the price is expressed. Choose your preferred currency, date format, and branding options, including colours and logos, ensuring the software aligns perfectly with your business.

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PRICE SMARTER, NOT HARDER

What Effective Pricing Users Say

Teresa Slack

Financly

Thank you, Effective Pricing for making the re-pricing meeting so much more effective! The customer is happy, we are happy and charging a price that better reflects the value of the work we are doing. Yay!

Shelagh Brownlow

Brownlows Accountants

The combination of this wonderful software tool, some massive mindset shifts about my own ability and worth to clients and listening to Mark's session on pricing Business Start Ups seem to have finally unblocked my inertia - happy days!

Phyllis Nachtigal

Nightingale Accounting Ltd

I prepared a presentation, reviewed my Effective Pricing software several times making sure I had the right pricing for every scenario. Was ready for the presentation and they were so impressed - said yes right away!

Kathryn Hanna

Details Matter Bookkeeping

This client had been doing their own bookkeeping and was totally overwhelmed and stressed out. They were so happy to pay me to take away that pain. Though to be honest I'm still not perfect, that means they probably would have paid more.

Sam Jarrett

Just Accountancy

This is the first time I used the model I set up for financial management services. The client straight away went for the top package and I got about £1,100 more than I would have done if I wasn't using the system. Awesome!

Melissa Lenos

King Accounting Solutions Inc.

I am so happy that I took the time and setup Effective Pricing. This is the first current client we used the software with and it was a WIN. They were happy when we ended the call as they are getting what they want and we are getting paid for what we are doing!

Carole Jackson

Valued Business Accounting

By using the Effective Pricing software, I was able to really explain all the things that I needed to do and the client could really see the value. The "extras" were super valuable as he wanted some of these as well.

Michele Bishop

Bishop Jones

We reviewed our pricing structure and are charging clients for work we had previously completed FOC and also supplying software to make the process more efficient for all concerned.

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YOUR QUESTIONS, ANSWERED